Friday, April 17, 2009

Clear Channel works to improve music, on-air talent on stations

"Clear Channel Radio launched a new initiative to improve program quality at the company’s radio stations nationwide. The plan involves improving quality at each station's day parts - the blocks of time stations use to sell broadcast advertising. Day parts are typically broken up into the 6 a.m. to 10 a.m. morning drive-time segment, the 10 a.m. to 3 p.m. mid-day segment, the 3 p.m. to 7 p.m. afternoon drive-time segment, the 7 p.m. to midnight segment and midnight to 6 a.m. late-night segment."
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